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Avon-sponsored event draws attention to drug and alcohol abuse, peer pressure, suicide

October 23, 2011|By RICHARD F. BELISLE | richardb@herald-mail.com
  • Tammy Miller, Jolinda Vishio (an Avon representative) and Vicki Cheek are shown Sunday at War Memorial Park in Martinsburg, W.Va. They helped at the area's first Avon Foundation for Women's Speak Out Against Domestic Violence Campaign.
By Richard F. Belisle/Staff Writer

MARTINSBURG, W.Va. — Several area women spent most of Sunday at War Memorial Park promoting awareness of a cause about which they care deeply.

It was the first Avon Foundation for Women’s Speak Out Against Domestic Violence Campaign in the area, said Jolinda Vishio, an Avon district sales manager from Frederick, Md.

Among those organizing Sunday’s event were Vicki Cheek and Tammy Miller, co-directors of Y-Roc, an acronym for a Christian-based drama group of 19 home-schooled youths ages 13 to 18 called Youth-Reaching Others for Christ.

The kids spent the day putting on religious dramas and skits centered on issues such as drug and alcohol abuse, peer pressure, suicide, divorce, and how to respond with tolerance to gay and lesbian issues.

Avon is a 125-year-old company that sells cosmetics, fragrances and jewelry via direct sales through in-home parties, word of mouth and door-to-door visits, Vishio said. She said she still uses Avon’s signature greeting, “ding dong, Avon calling.”

Avon has more than 5 million sales representatives in more than 100 countries, she said.

Her job as district manager is recruiting, coaching and developing sales representatives whose average income is $300 to $500 a month, she said.

Sunday’s Avon event was the first organized in Vishio’s district, which covers Berkeley, Jefferson and parts of Hampshire counties in West Virginia.

Activities included a clown, face painting, balloons and music.

The low turnout was disappointing, Vishio said. She blames herself for scheduling it too early in the day. It opened at 10 a.m. and was to run until 6 p.m.

“A lot of people were still in church,” she said.

“Next year, we’ll start later, noon to 4 p.m.,” she said.

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