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Greencastle-Antrim School District is selling naming rights

June 23, 2011|By ROXANN MILLER | roxann.miller@herald-mail.com

GREENCASTLE, Pa. — Trying to find the perfect gift for the hard-to-buy-for person? How about naming a classroom in his/her honor for $5,000?

The Greencastle-Antrim School District is selling naming rights to just about everything in sight from classrooms and cafeterias to wrestling mats.

"There's nothing left unturned. Everything is up for grabs except the water fountains and the bathrooms," Superintendent C. Gregory Hoover said with a laugh.

Naming stadiums or even classrooms is nothing new on college campuses. But Hoover said the concept is relatively new in high schools.

"I don't know of any other local district that has done anything like this to this degree," Hoover said.

Hoover said the issue of naming and sponsors was discussed several years ago, but came to the forefront with the recently started G-A MAAX Capital Campaign to pay back the $2.5 million bond being used for major improvements to the district's athletic facilities.

Hoover compiled a seven-page list of naming opportunities ranging from $1 million for the entire outdoor athletic complex to $4,000 for the middle school cardio room.

A person would pay for the rights to name a specific item for 10 years. At the end of 10 years if someone else wanted the naming rights, the first person would have first rights of refusal. They would pay a new naming fee for another 10 years.

"Part of it is the legacy that you're giving a lot of money to support the school district, and it's something that you are very passionate about, and I think by naming, it does leave a legacy for whoever you name it for," Hoover said.

Vern McCauley, assistant chairman of G-A MAAX Capital Campaign, said there are only a handful of naming opportunities that will directly benefit the G-A MAAX Capital Campaign — the outdoor complex, the stadium, the north field, the six-lane track, the Kaley Field scoreboard, Kaley Field press box, concession stand and the football team block house.

McCauley said any money received from naming rights will be placed into the Greencastle-Antrim Education Foundation and in one of four funds for visual/performing arts, Tayamentasachta Environmental Center, athletics or scholarships.

"This is an exciting time to live in the Greencastle-Antrim community, because we have a chance to do something. Right now the square and the First National Bank are the noticeable buildings in our community. The next one should be the stadium at the high school," McCauley said.

"It needs some work. We have a chance to build that up and make it something special for both the school district and the entire community. We're doing this so tax dollars don't have to be used, and taxes don't have to be raised for this project. We're trying to do something for the community. We're all in this together," he said.

McCauley said G-A MAAX meets every Wednesday at 7 p.m. in the Greencastle-Middle School Library. The public is welcome. The website is under construction, but G-AMAAX has a Facebook page.

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Items available for naming rights

Here is a partial list of naming opportunities in the Greencastle-Antrim School District:


  • The stadium: $500,000
  • North field: $250,000
  • Six-lane track: $100,000
  • Kaley Field scoreboard: $75,000
  • Kaley Field press box: $75,000
  • Concession stand: $75,000
  • Football block house: $25,000
  • Cross-country course: $7,500
  • High school gym: $250,000
  • Wrestling mats: $5,000
  • High school band room: $50,000
  • High school classrooms: $5,000
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