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Kaplan College president says name change reflects new opportunities

September 19, 2007|By HEATHER KEELS

HAGERSTOWN - Hagerstown Mayor Robert E. Bruchey II joined other local officials in hailing the growing prestige of the former Hagerstown Business College at a ceremony Tuesday to celebrate its new name, Kaplan College-Hagerstown.

The postsecondary institution, which had been owned by Kaplan Higher Education since 2000, changed its name July 31 to better reflect its expanded educational offerings and take advantage of the name-recognition associated with the global test preparation and higher education company, said Chris Motz, the institution's president.

"Calling it a business college really only captures one of about 14 programs offered," Motz said.

The name change coincided with the introduction of the school's first two four-year bachelor's degree programs, which made it the only school in Washington County where a student can start and finish a four-year bachelor's degree at the same institution, school spokeswoman Caitlin Tridle said.

Bruchey said the change will help with the city's goal of educating residents locally and retaining them to start careers and raise families in the city.

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Jeff Conlon, president of Kaplan Higher Education, said further improvements are being planned for Kaplan College-Hagerstown, including additional programs, the introduction of "blended learning," which incorporates online course components, and regional accreditation, which would make it easier to transfer credits to other regionally accredited institutions.

"It's the same school, only better," Conlon said at the ceremony. "The signs, the pencils, the stationery have all changed, but all the things students like about us will stay the same, and graduates will benefit from the association with a growing global education brand."

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