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Remodel in aisle one

Food Lion stores undergo changes

Food Lion stores undergo changes

June 22, 2006|by ANDREW SCHOTZ

HAGERSTOWN

Several Tri-State-area Food Lion grocery stores have remodeled and expanded their product lines.

The North Carolina-based chain is calling it a "fresh makeover celebration" because the focus is on fresh foods, said Susan Jacoby, the manager of Food Lion's Virginia Avenue store in Hagerstown.

Jacoby said the changes are meant to make the store look more modern, with bigger display cases and better layouts in some departments.

For example, the store has installed track lighting to shine on the produce.

"You don't see the display," said Jeff McDonald, an acting district manager. "You see the fresh product."

The produce area was one change Sue Decker of Hagerstown noticed while shopping there Wednesday afternoon. She called it "a nice atmosphere."

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The store has added a marinating line and a seafood case in an area known as "meat world," Jacoby said.

Diane Koerber-Wycoff and Nancy Kramer-Moyer stopped in Wednesday afternoon for supplies for a camping trip in Washington County. They were part of a group from the Pennsylvania Southeast Conference of the United Church of Christ near Allentown, Pa.

Kramer-Moyer said the group's three teenage boys have big appetites, so the women were happy to find a good deal on steak.

Karon Marion, the manager of the East Wilson Boulevard store, said her store has new organic products and produce, and new deli items.

Browsing the dairy aisle of the East Wilson Boulevard store, Phyllis McCleaf said she likes its clean look. While the store was being renovated, the staff would help get items that customers couldn't get to, said McCleaf, who lives near Hagerstown.

"It has more to choose from," said her husband, Jim.

"I think it's pretty darn nice," said Robert Lanam, who lives in Kenley Square Apartments and visits the East Wilson Boulevard store two or three times a day. "They've got a lot more stuff than they used to."

The East Wilson Boulevard store, which has 35 to 40 employees, opened in 1988. The Virginia Avenue store, which has 53 employees, opened five years later.

As two of the older stores, they are being remodeled before newer ones, Jacoby said.

Jacoby said customers asked questions when remodeling began in February, especially when the store's sign temporarily was taken down, but they have adjusted and offered compliments.

"It scares 'em," Jacoby said. "You rock people's worlds. Change doesn't come easily."

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