CAP-A-L'AIGLE, Quebec, Canada - The Saab 9-7X premium sport utility vehicle takes the Swedish carmaker in a new direction.
Saab's first entry into the truck segment is definitely bold. The 9-7X is aggressive and without question it possesses all of the characteristics of a Saab - agile and smooth handling, aggressive performance and upscale appointments. In every way, it looks, rides and drives like a Saab.
The new Saab SUV is derived from General Motors' midsize GMT360 body-on-frame truck architecture and built at the automaker's Moraine, Ohio, assembly plant. Sit in the custom leather bucket seats and turn the key in the ignition located on center console, and there is no question about it, this is a Saab.
From a business standpoint, the 9-7X is a no-brainer. While overall SUV sales have tapered off, sales in the mid-luxury SUV segment continue to rise. Add that to the fact that 39 percent of all U.S. Saab customers currently have an SUV parked in their driveway and - this is big - 30 percent of Saab customers who leave the Saab brand are purchasing a four-door SUV.