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Calendar shifts to Wednesday this week

December 21, 2003|by JAKE WOMER

Christmas Day is the one day each year when The Herald-Mail Co. does not publish a newspaper. With Christmas falling on a Thursday, our Out & About section - a weekly guide to arts and entertainment in the Tri-State area - will not be published.

But we will include the calendar of events, which usually runs Thursday, in Wednesday's editions of The Morning Herald and The Daily Mail. A sample of the calendar appears on pages E1 and E3 today with information on events today and later in the week. A listing of weekend events also runs on page A3 on Friday and Saturday.

The calendar has proven popular in reader surveys, with brief highlights of information on upcoming concerts, art exhibits, theatrical productions, house tours and various public events throughout the area. Notices of fund-raisers, club news, support groups and other community events are published Tuesdays.

This is a free service, and listings are published as far in advance as possible, based on available space in the newspaper.

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We need to receive notices at least two weeks before the event to publish them in a timely manner. First, a notice must be reviewed by an editor to determine appropriate placement. Then, it is typed into our word processing system and arranged in the calendar by category and date.

Calendar items are then edited against original press releases to double-check all of the information, from time to phone number. It helps when the original release is typed or printed clearly.

The Out & About section is different from much of the newspaper because it is prepared a few days before publication. Calendar pages are designed the Monday before they are printed. Much of the information in each release is numerical, and is difficult to edit quickly. So the extra cushion allows us time to proof the pages.

It takes even more time to do an article on an upcoming event. When assigning stories, we look for events that attract the broadest interest or are outstanding in some other way. Receiving these event notices even earlier, plants in the minds of editors and reporters a seed that may develop into a worthy article.

Since hundreds of releases cross a desk in a week, feel free to call the newspaper to confirm receipt or suggest that a story be done.

Notices should include time, date, place, contact information, prices, and a brief description of the event.

We also accept photos through the mail or as high-resolution JPEG or TIF photo files via e-mail.

Event notices may be delivered to the Herald-Mail offices at 100 Summit Ave., Hagerstown; mailed to Jake Womer, Lifestyle editor, P.O. Box 439, Hagerstown, MD 21741; faxed to 301-714-0245; or sent via e-mail to lifestyle@herald-mail.com.

To suggest a story for Out & About, call me at 301-733-5131, ext. 2340.




Jake Womer is Lifestyle editor at The Herald-Mail. He can be reached via e-mail at jakew@herald-mail.com.

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