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Car ad is photographed at famed Burnside Bridge

May 11, 2003|by JULIE E. GREENE

ANTIETAM NATIONAL BATTLEFIELD - A Washington County gem recently appeared in a two-page automotive ad in The New Yorker magazine.

Audi shot an ad in front of Burnside Bridge at Antietam National Battlefield. The shooting was around 6 a.m., before the park opened to the public, Battlefield Superintendent John Howard said.

A special use permit is required for commercial photography at the battlefield, Howard said.

Audi paid administrative costs so the ad setup didn't cost the battlefield anything nor did the battlefield make money on the ad.

Audi was permitted to have a car driven onto a pedestrian path near the bridge, but a request to have the car on the bridge was denied, Howard said.

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Commercial photography may be permitted if it does not affect the battlefield's resources, Howard said. There also are certain subject restrictions, such as no ads for liquor or tobacco.

The bridge was named for Union Gen. Ambrose Burnside, whose troops were held off most of Sept. 17, 1862, by about 400 Georgia riflemen.

It took Burnside's troops more than three hours to cross the bridge and drive Confederate troops almost to Sharpsburg. Later that afternoon, Burnside's troops were forced back and the Battle of Antietam ended.

The ad appeared in the April 21-28 edition of the magazine.

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