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New Business: Inertia LLC

July 21, 2002

Owners: Daniel John Cool and Timothy Paul Ellis.

Address: 16208 Business Parkway, Hagerstown.

Opening date: June 7.

Products and services: Web design, film production, advertising campaigns, photography, logo design, print and production design

Market area: Quad-state region.

How did you get into your business, or what motivated you to start it? "Dan and Tim met in college. They became very good friends and soon talked about starting their own business in the area of design."

Previous business experience: "We are recent graduates of Hagerstown Business College, with extensive art and business backgrounds, that span a combined five years of experience among the employees."

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Number of employees: Three.

Store hours: Monday through Friday 8 a.m. to 5 p.m.

Web site: inertia-group.com

Telephone: 301-714-2282.

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