Isn't it every community's dream to become a place so nice that people never want to leave, even after they retire? Morgantown, W.Va. officials are betting that if they build a better town, people who've never lived and worked there will find it a nice place to retire. It sounds like a strategy many Tri-State area towns might copy.
Morgantown already has an edge because it's a college town, and retirees from metropolitan areas usually like the idea of the cultural amenities and opportunities for life-long learning available in such places. But it takes more than that to lure the groups the town is seeking, according to David Morgan.
Morgan, the head of the Community Living Initiative Corp., told The Associated Press the effort began with a state Center of Aging study that took two years. It concluded that a campaign shouldn't focus only on seniors with high retirement incomes.